Google provides a number of free and paid certification courses via its own learning platforms and third-party suppliers. Their purpose is to assist people in developing job-ready skills in order to begin a career in the technology industry.

This article will teach you about the greatest Google certifications to pursue. We've reviewed all Google certificates and can advise you on which ones will assist you further your career.Google provides a plethora of essential programmes, ranging from Gmail to Maps. For example, this post, like the majority of Class Central's content, was originally created on Google Docs. Many people are unaware that Google also provides many online courses, some of which give free certifications and badges!Indeed, in addition to delivering courses on platforms such as Coursera and Udacity, Google operates a number of educational platforms with varying objectives. Grow with Google, for example, and Google's Digital Garage both provide online courses to help learners build digital skills or equip them to operate online enterprises.

What You Should Know About Google Certifications They are 100% online certificates, which means you can finish them without physically attending a classroom.Google courses are produced and built by Google employees. Some certifications are provided through Google online training platforms (Google Skillshop, Google Digital Garage, Grow with Google), while others are provided by third-party e-learning providers. Google provides certifications that are both free and expensive (see Google Certifications List).

Google certificates are classified into three types.

Google Career certificates - These are professional certificates in areas such as IT support, data analytics, project management, user experience design, and Android development. Coursera pays for and delivers Google career certificates.

Digital Marketing Education Google Digital Marketing credentials - Google Digital Garage and Coursera offer both free and paid credentials in digital marketing. Online marketing, social media marketing, cloud training, SEO, email marketing, machine learning courses, and other topics are covered in these courses. Google Product Certifications - These are free (with certification) training courses for Google products. Google Ads certificates and Google Analytics are the most popular. Google Skillshop provides courses and certifications.

1. Google Digital Marketing Certification (Complimentary)

Certification in Google Digital Marketing

Certification in Google Digital Marketing

1 Google Digital Marketing Certification

The Fundamentals of Digital Marketing is a popular Google course. Many professionals regard this as one of the top digital marketing courses.It's a free course with 26 courses designed by Google teachers. After finishing the modules, you can take an exam to get a digital marketing certificate.The Open University and IABE Europe have accredited the credential, which is the official Google Digital Marketing Certification. Why should you pursue this certification?

If you want to work in digital marketing, you should consider studying for this certification. By taking this course, you will gain the abilities needed to work with various digital marketing channels.such as:eCommerce Marketing Content Marketing Display Advertising Email Marketing Mobile Marketing

Strategy for Online Marketing.It's a certification course for beginners with a total time commitment of 40 hours. To become certified, you must finish all 26 modules and pass the Google Garage test (40 multiple-choice questions).Jobs available with the Google digital marketing certification include: Specialist in Digital Marketing Manager of Digital Marketing.

2.Google Ads (previously Google Adwords)

It is the most popular PPC platform and an important source of revenue for Google.They established many Google Ads certification classes, which are given for free by Google Skillshop, to educate marketers on how to use all Google Ads capabilities.The Google Ads Search Certification is one of the Google Ads courses worth taking. Why should you pursue this certification?

Acquire the knowledge and abilities required to operate Google search marketing campaigns. It's a prerequisite for being an official Google Ads Partner. It is one of the most prestigious marketing qualifications.

To become a Google Ads certified professional, you must pass a 50-question multiple-choice exam with an 80% or higher. Exams are taken through Google Skillshop and are graded.

3.Google shopping ads Certification

If you want to start a career in eCommerce or learn how to sell your own products on Google, the Shopping Ads Certification is a must-have. Why should you pursue this certification?

The certification in shopping advertisements will teach you how to plan, set up, and optimise Google Shopping campaigns.You'll learn how to add your product catalogue to the Google Merchant Centre in order for your products to appear in Google search and how to use them in various types of marketing, such as shopping and retargeting ads.Jobs available with the Google Shopping Ads Certification include:

eCommerce Specialist PPC Specialist Expert in PPC The annual pay of an eCommerce professional is $58K

4. Individual Google Analytics Certification

Google Analytics Training

Using Google Analytics is one of the hands-on talents that every digital marketing professional should have.Google Analytics is the most widely used website analytics software, and earning the Google Analytics Certification demonstrates your proficiency with the programme. Why should you pursue this certification?

Enrolling in this free Google certification will teach you both fundamental and advanced Google Analytics principles. By the end of the course, you'll be able to analyze and interpret various reports to determine how users find and interact with a website. This training requires a total time investment of 2 hours. To obtain certification, you must pass the Google Analytics tests (70 multiple-choice questions) with a score of 80% or better.

5. Free Google Ads Display Certification

Google Display Advertising Certification

Google Display Advertising Certification

The Google Ads Display Certification is another Google certification worth investigating.

Google Skillshop provides a free certification.

Why should you pursue this certification?

Google display ads are excellent for increasing brand awareness and remarketing, and this course will show you how to get the most out of your paid campaigns.The entire time commitment is approximately 2 hours. To become certified, you must complete the Google Ads Display evaluation with a score of 80% or above. Jobs available with the Google Ads Display Certification include: Google Ads Expert Google Display Expert PPC Manager SEM Expert

6. Paid Google IT Support Professional Certificate

Google IT Support Professional Diploma Google IT Support Professional Diploma Pursuing the Google IT Support Professional Certificate is your best bet if you want to work in the IT support sector.According to Google, there are over 340K IT job opportunities, and this online degree will help you develop the abilities needed to work as an IT support expert.

Why should you pursue this certification?

The most popular Google career certificate on Coursera is the Google IT Support certificate. It provides new professional opportunities.

It is ideal for those with no prior expertise in IT support.

It is one of the jobs that may be done from home.

The demand for IT support specialists is increasing.

7. Paid Google Data Analytics Certificate

Professional Certificate in Google Data Analytics One of the hottest issues in the marketing world is data analytics. With the increase in data from multiple sources, specialists are needed to gather, interpret, and analyze the data in order to make informed business decisions.

This Google professional career certificate will assist you with developing the abilities required for an entry-level marketing job as a Data Analyst. Why should you pursue this certification?

According to Google, there are over 300,000 job openings in the United States for data analysts

Develop job-ready abilities

Learn how to use data to solve problems.

It is an online course (no in-person attendance required). To become certified, you must finish the following eight courses:

Foundations: DataThis Google career certificate costs $49 per month and is expected to take 6 months (at a rate of 10 hours per week).

Jobs that require a Google Data Analytics credential include:

Junior Database Administrator Data Analyst

Data scientist in training

Operations Analyst Finance Analyst

Marketing analyst Business performance analyst

Data Analytics trained professionals earn an average annual salary of $68K.

8. Paid Google Business Intelligence Certificate

Professional Certificate in Google Business Intelligence Professional Certificate in Google Business IntelligenceThe Google Business Intelligence qualification is the industry's first career qualification focused solely on business intelligence. It is an advanced credential for experts who are currently employed in the business.The certification consists of three courses and can be completed in less than two months. The classes include data models and pipelines, interactive dashboards, and reporting.

Why should you pursue this certification?

If you already work in a related data analytics job and want to develop your skills with real, hands-on projects using BigQuery, SQL, and Tableau, this certification is for you. Although Google advises that you have a data analytics credential before completing this certification, it is not required. As part of the course 3 end-of-course project, you will create an interactive Business Intelligence dashboard, which will be a valuable addition to your portfolio when applying for senior-level roles.

Jobs that a Google Business Intelligence Certificate can help you get:

Analyst for Business Intelligence

Engineer in Business Intelligence

Developer of Business Intelligence

In the United States, the average annual compensation for BI certified professionals is $96K.

9. Professional Certificate in Google IT Automation with Python (Paid)

Professional Certificate in IT Automation from Google Professional Certificate in IT Automation from GooglePython is the most popular web programming language. Python classes are popular across all online learning platforms, and the need for Python programmers is growing all the time.This Google career course will teach you how to use Python to write programs/scripts that will automate routine administration activities.This Google career certificate costs $49 per month and is expected to take 4 months (at a rate of 10 hours per week). Why should you pursue this certification?

Although no prior coding expertise is required, this is a specialized professional certification for anyone who wants to learn to code. If you find programming too difficult, try a new language.There are over 530K job posts connected to Python (in the US alone), so you should have no trouble getting work.A Google Python Professional credential allows you to undertake the following jobs:

Python developer

IT Support Specialist Web Developer

IT Automation expert

System administrator traineeIn the United States, the average annual income for excellent

Python programmers is roughly $115K

Conclusion

Google certificates are unquestionably valuable. Google professionals construct all professional and career Google certifications, which are meticulously tailored to help students develop job-ready abilities.The credentials are recognised by universities, professional organizations, and companies, and they can assist you in obtaining employment in the IT or digital marketing industries.The majority of certificates are free, and those that are charged are moderately priced.

Alternatives to Google Certification Alternatives to Google certifications include a variety of professional certifications that can help you gain new skills and secure an entry-level job in a variety of industries. Meta Certifications, Microsoft Professional Certifications, Google Cloud Certifications, and others are the most popular